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"Success is not a random act. It arises out of a predictable and powerful set of circumstances and opportunities." - Malcolm Gladwell, Outliers

Author Archive

February 5, 2017

How Many of These Great Business and Leadership Books Have You Read?

Did you know BlackBerry founder Mike Lazaridis went to Herman High School in Windsor? Today, I reviewed 5 of the business and leadership books I read in 2016. How many of them have you read?

Topic: Books

Written By:

February 3, 2017

Local Business Owners, CEOs and Professionals Doing Social Media Right

One of the goals I set out for myself with my new website was to commit to updating my blog at least once a week with local, relatable content. That’s where I’m starting today by sharing 4 of my favourite personal social media follows.

Topic: Social Media

Written By:

January 29, 2017

4 Words I Kept in Mind as I Designed My New Website and Blog

The 4 words I used as I designed and developed my new website were: personality, engaging, clean and automation. I knew that if I stayed focused on those 4 words throughout the development of the project, I would end up with a site that I’d be happy to share.

Topic: Thoughts

Written By:

November 25, 2014

The 3 Stats That Will Make You Want To Add A Blog To Your Company Website

Back in 2011, when I decided to create a website to showcase my work, one of the first things I jotted down on my sitemap was a Blog. At the time I had recently become somewhat obsessed with the idea of Inbound Marketing thanks to sites like Hubspot.

Written By:

June 10, 2014

Websites I’ve Worked On Over The Past Year

I can’t believe nearly an entire year has gone by since I last updated my blog! I assure you it’s not because of a lack of work! For those of you who don’t know, a little over two years ago I was hired as an Online Marketer Director at Douglas Marketing Group in Windsor.

Topic: Web Design

Written By:

July 24, 2013

How Adding an Authorship Tag Can Help Improve Organic CTR

Google and other search engines are constantly altering the way their search results appear to the end user. Learn how you can take advantage of one of Google’s latest additions, the Google Authorship tag.

Topic: SEO

Written By:

January 9, 2013

Lucas Works Much Improved Website Design

I recently came across a website redesign that I thought was really well done. The company who did the redesign is Douglas Marketing Group. I’ve worked with them in the past and I have to say, their work is really really creative.

Topic: Web Design

Written By:

September 6, 2012

Bringing Your Business Events Outdoors

When planning for a party, many people will purchase large quantities of disposable paper plates, spoons and knives. These are low-quality, but who wants to buy a huge number of plates, knives and spoons, only to be left with a cleanup and possibly broken dishes.

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